Medium

Nir Eyal

Featured Book

See all (3)

Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results

Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results

A science-backed way to rewrite the beliefs shaping your reality, challenging everything we thought we knew about performance, pain, and perception.

2026

Stories

In

Psychology of Stuff

by

Nir Eyal

·

Jun 4

Stop Confusing Your Dreams with Your Goals

Here’s a better way to set goals you’ll actually reach, without burning out.

Stop Confusing Your Dreams with Your Goals

In

Psychology of Stuff

by

Nir Eyal

·

May 26

How to Move from Mediocrity to Success With One Question

The Making of Olympic Gold-Winning Beliefs

How to Move from Mediocrity to Success With One Question

In

Psychology of Stuff

by

Nir Eyal

·

Mar 6

I Wasted 30 Years Dieting Because Nobody Told Me This One Thing

It’s not calories. It’s not macros. It’s something happening in your brain before you ever take a bite.

I Wasted 30 Years Dieting Because Nobody Told Me This One Thing

In

Psychology of Stuff

by

Nir Eyal

·

Mar 4

The Negative Side of Positive Thinking

Your vision board may be sabotaging you. Here’s why.

The Negative Side of Positive Thinking

In

Psychology of Stuff

by

Nir Eyal

·

Feb 22

How to Use the Magic (and Science) of Rituals to Improve Your Writing

How a Simple Pre-Writing Ritual Can Calm Your Mind and Boost Your Productivity

How to Use the Magic (and Science) of Rituals to Improve Your Writing

In

Psychology of Stuff

by

Nir Eyal

·

Feb 14

Your Self-Doubt Is a Literal Optical Illusion. Here’s the Proof.

Neuroscience reveals why your “nothing original to say” feeling is literally a trick of the brain

Your Self-Doubt Is a Literal Optical Illusion. Here’s the Proof.

In

Psychology of Stuff

by

Nir Eyal

·

Feb 6

How to Eliminate Self-Doubt as a Writer: A Belief Audit

The Simple Exercise That Reveals What’s Really Holding You Back

How to Eliminate Self-Doubt as a Writer: A Belief Audit

In

Psychology of Stuff

by

Nir Eyal

·

Jan 20

How to Know if You Should Quit — Or if You’re One Step from a Breakthrough

Almost everyone quits right before things start working. And they don’t even realize it.

How to Know if You Should Quit — Or if You’re One Step from a Breakthrough

In

Psychology of Stuff

by

Nir Eyal

·

Jul 20, 2025

Unlock Your Potential With The Power Of Belief

Your beliefs are tools, not truths.

Unlock Your Potential With The Power Of Belief

In

Psychology of Stuff

by

Nir Eyal

·

Jun 30, 2025

The Pain Paradox: How Fear of Pain Creates More Pain

Taming your overprotective brain

The Pain Paradox: How Fear of Pain Creates More Pain

Nir Eyal

Nir Eyal

Book Author

Posts may contain affiliate links to my two books, “Hooked” and “Indistractable.” Get my free 80-page guide to being Indistractable at: NirAndFar.com

Help

Status

About

Careers

Press

Blog

Store

Privacy

Rules

Terms

Text to speech