So if I understand you correctly, your logic is that because the business model is “impression ads,” they rely on “addiction.” So does that mean the NY Times and CNN are also all about addiction?

To learn what addiction is REALLY about, please read my article here and let’s have a more informed conversation: http://nirandfar.com/addiction

Also, did you really read Hooked? If so, you would have seen I provided an entire section on how to use behavioral design ethically. The section is called “The Morality of Manipulation.”

Please join me in being part of the solution instead of spreading vitriol. I’ve been writing about tech ethics for years. See: https://www.nirandfar.com/regret-test/

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Author of “Hooked” and “Indistractable.” Want to overcome distraction? Get my free 80-page guide to becoming “Indistractable” at: NirAndFar.com

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