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This week’s must-reads: Why It’s So Hard to Shake the Way People Make You Feel

Nir Eyal
2 min readMay 24, 2022

In my work as a behavioral designer, I come across important stories on how psychology influences our behavior. Every week, I share my round-up of the most important stories at the intersection of psychology, technology, and business. I hope you enjoy them!

Why It’s So Hard to Shake the Way People Make You Feel (NirAndFar) Good or bad, our feelings color how we see people.

The 6 Books That Paved My Career as a Behavioral Designer and Bestselling Author [AUDIO] (Podcast) These are the six books that paved my path to writing countless articles and two bestselling books on the science and application of behavior change.

You’re Not Losing Fat Because You’re Eating Too Damn Much (Even When You Don’t Think You Are) (Physiquonomics) You’re not losing body fat because in one way or another, you’re eating more than you think you are.

The Only Good Thing Left About Facebook (The Atlantic) Some people believe that the company’s scandals are reason enough to quit the platform.

How People Think (Collaborative Fund) A description of seventeen of the most common and infuential aspects of how people think.

How to think about free will (PSYCHE) You can’t escape cause and effect, but there is a way of viewing human agency that is motivating, plausible and human.

Happy reading!

- Nir

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Nir Eyal
Nir Eyal

Written by Nir Eyal

Posts may contain affiliate links to my two books, “Hooked” and “Indistractable.” Get my free 80-page guide to being Indistractable at: NirAndFar.com

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